Keke’s Breakfast Cafe, the breakfast and brunch concept backed by Denny’s Corporation, debuts a new cafe design as it continues U.S. expansion efforts.
Image courtesy of Keke's Breakfast Cafe “It’s been a strong year for us as our year-over-year performance is very strong,” says Jon Ahrendt, senior director of franchise relations at Keke’s. “From a development standpoint, we’re right on target. We had 10 openings in the first half of the year, and we’re expecting another eight to ten before the end of 2025.”
This year, Keke’s officially entered the Georgia market with two openings and several more planned for the back half of the year. The brand also saw major development in Texas and Tennessee.
In addition to strategic growth, Keke’s is undergoing a full brand refresh. Six existing cafes have been remodeled to reflect the new design, and all future locations will feature the updated look.
“We had a very specific look for the first 18 years, but this version is much brighter and purposeful,” says Ahrendt. “We want the ‘fresh starts, made daily’ philosophy to be felt in every location. The new design matches the quality of our product, service and food. It’s cheerful, clean and timeless.”
Keke’s will continue to focus its expansion efforts in Georgia, Nevada, Texas, California and Florida through the rest of the year.
