Camino Farms Market, a new gourmet grocery concept offering organic food and on-site dining, opened its first location in San Diego.
Designed by Mindful Design Consulting, the market introduces a visual and functional language that communicates its brand promise: organic, thoughtful, and connected to nature and wellness. The space is both elegant and approachable, making it a perfect fit for its health-conscious clientele.
Images courtesy of Mindful Design Consulting
The design features a balance of warm wooden structures, faux green walls and geometric tiles layered with sleek metal accents and soft lighting. Wooden ceiling clouds and curved soffits add dimension and airiness, while minimalist pendant lighting creates a warm ambiance over key areas like the meat, cheese and wine sections.
Different zones are defined using a diverse palette of textures and materials, pairing the cool, clean look of metal and tile with the inviting warmth of wood and greenery.

A highlight of the location is Pichudo Mexican Grill, an attached Mexican grill restaurant and full bar that offers guests a convenient dine-in option. While seamlessly integrated into the overall space, Pichudo stands out through its own material and pattern selections, giving it a distinct identity while maintaining the same design sophistication and brand alignment.